![]() If users already have the app downloaded, this button can also be configured to open into the specific app on mobile. App Buttons also add clickable functionality to ad creative and links to a specific App Store or Play Store app download page.They include call-to-action buttons and customizable hashtags. ![]() Conversation Buttons drive engagement and conversation with embedded buttons that prompt people to Tweet about branded content.Polls add an interactive, eye-catching feature to ads and enable followers to engage with content.Twitter offers a corresponding suite of standard and branded features that can be applied across the other five format categories.
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